Peak 2 peak

Objective

To drive interest and awareness of activities including the Peak 2 Peak gondola, available at Whistler Blackcomb year-round.

Solution

High-impact expandable unit showcased multiple activities in an interactive format to engage and educate audiences.

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Execution
Interactive microsite
image

Photo-rich layout

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Carousel slider

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Exploratory content cards

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Results

1.5x

engagement rate

vs. industry benchmark