PC Express

Objective

Improve campaign operational efficiency & deliver a personalized user experience to encourage online grocery visits and sales.

Solution

Data-driven solution paired with a flexible dynamic template to personalize creatives to users in proximity to four different store banners.

Execution
Data-driven animated banners
text_format

Live text

format_shapes

Customized fonts

location_on

Proximity targeting

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Results

48+

hours saved in trafficking time

dynamic vs. standard campaign